32Red.com bought its Gibraltar-based BetDirect.com only 18 months ago, but there are rumors that 32Red.com is in discussions with some unknown party regarding the sale of its sportsbook subsidiary. People guess Irish company Boyle Sports may turn out to be the buyer.

32Red.com purchased BetDirect.com for approximately 25 million. According to the latest company research, there are more than 46,000 active customers. More than 11,000 new customers have signed up this year.

The business has operated in poor trading conditions, no wonder it resulted in a pre-tax loss of $7.4 million.