With the possibility that Korean market will be extensively legalized in the coming years, lots of gambling companies are looking for footholds within this market. Korea is supposed to become one of the most extensive and lucrative gaming markets in the world, the market worth an estimated $1.7 billion in 2009.

According to the latest market research approximately 80% of the households in Korea have internet access. The number of online gamers is huge and it is still growing despite the fact that online gambling is not legalized there. There are also lots of cyber cafes where gamblers spend hours playing skill, casual and increasingly multiplayer online role playing games. In fact, unlike Europeans heading to online casinos, Koreans head to gaming portals.